Going Viral On TikTok | What I Learned & How It Can Help Your Restaurant! OTP – Episode 14

I recently experienced a wave of interest and attention after going viral on TikTok for something unrelated to what I offer. I’m a restaurant marketer, but my viral video had nothing to do with food – it was just me wearing an orange sweater and talking about not receiving a bag at best buy. It didn’t take long for the Internet to notice and start talking about my look.

The interest generated from my viral TikTok video was incredible and drove a huge amount of conversation and attention to my business. I was able to leverage this newfound attention and use it to attract more customers.

In this episode of Own Their Phones Shawn and I talk about today’s digital era, and how videos are an extremely effective way to communicate messages. Restaurant owners looking to increase brand recognition can benefit from creating unique and engaging videos for platforms like TikTok, Instagram Reels, and YouTube Shorts. It’s important to think about what kind of content will be most appealing to potential customers when making these kinds of videos. 

Check out this episode!

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