MPTV-102 You need to gather data! with Teresa Martin

On this week’s episode Matt Plapp has an in depth conversation with ABR employee Teresa Martin. Matt and Teresa share similar views when it comes to marketing independent restaurants. Teresa grew up in a town of 500 people and knows how hard it is for businesses in small towns to gain attention. Check out today’s episode if you would like to learn some tips and tricks for marketing your business!

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MPTV 100 – Money follows attention


In today’s episode of MPTV, Matt discusses the importance of the statement “Money Follows Attention”. The big question is are you doing what it takes to get the attention for the money to follow? Matt goes over what your business can do to get the attention of customers in order to grow your business.

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MPTV-101 Stop having one night stands with customers!

On today’s podcast ๐ŸŽค Matt talks ๐Ÿ—ฃ about how he wants businesses to stop ๐Ÿ›‘ having one night stands with their customers. Matt shares that there are multiple โž• ways to stop this from happening. By not having ๐Ÿšซ”one night stands” with customers, your business gains๐Ÿ“ˆ the opportunity to have recurring visits.๐Ÿ’ฐ

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MP TV-99 On air with Chris Braden

On today’s podcast Matt has a conversation with Chris Braden ๐ŸŽค . Chris has been media marketing for several years ๐Ÿ•ฐ , he has worked for multiple media sources including Iheart radio ๐Ÿ“ป and ESPN ๐Ÿˆ . Tuneโ—๏ธin to this episode to ๐Ÿ‘‚๐Ÿปabout the changes in media market๐Ÿ“ฒ that have occurred over the years.

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MP TV – Episode 98 – It’s time to take action…get that DATA

This week on MPTV, Matt ๐Ÿ‘Š talks to business owners, more specifically ๐Ÿ• restaurant owners. He stresses the importance โ€ผ๏ธ of having a mobile friendly ๐Ÿ˜ƒ website that captures customer data in โญ๏ธ unique ways. Don’t be ๐Ÿฅฑ lazy, because the customer already took the ๐Ÿ’ช hardest step, now it’s โฐ time for you to take yoursโ€ฆ

 

๐Ÿ‘ŠYou don’t want a one night standโ€ฆdo you?

๐Ÿ‘ŠYour website MUST be mobile friendly

๐Ÿ‘ŠThey already took the hardest step

๐Ÿ‘ŠYour database is an asset 

๐Ÿ‘Š6 out of 10 restaurants don’t have thisโ€ฆ

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MPTV – Episode 97 – Getting Behind The Scenes With David

This week on ๐ŸŽ™ MPTV, we have the man who’s usually found behind the ๐ŸŽฅ camera, David Schlotter. David is the ๐Ÿ“บ marketing director for ๐Ÿ• ABR, โš™๏ธ Deep Work Studios, and ๐Ÿ‘Š Matt himself. He came all the way from Philly โœˆ๏ธ to tell us how to grab people’s attention ๐Ÿ‘€ before that stop light ๐Ÿšฆ turns green, and how to maximize ๐Ÿ“ˆ the quality of your content without breaking the ๐Ÿ’ฐ bank.

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MP TV – Episode 96 – Keeping it traditional with Water Street Pizzeria

This week on MPTV, we have two ๐ŸŽฐ Las Vegas restaurant owners who ๐Ÿ”Ž focus on community ๐Ÿ˜ and authenticity. When it comes to ๐Ÿ•๐Ÿ•๐Ÿ• pizza, Jim and Jan know what’s good! They like to be a part of the ๐Ÿ— creation process, like painting ๐ŸŽจ their own murals and crafting their iconic ๐Ÿ sauces from scratch. Don’t miss out โ›”๏ธ on this inspirational story ๐Ÿ“š of two owners with a passion for building their ๐Ÿ’ฐ business!

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MP TV – Episode 95 – People Said Starting A Restaurant Was A 50/50 Chance…

This week on MPTV stars Andy who started his restaurant business ๐Ÿ‘จโ€๐Ÿณ back in 2018. But it wasn’t as easy as you think ๐Ÿง . He wanted to create a ๐Ÿ‘จโ€๐Ÿ‘ฉโ€๐Ÿ‘งโ€๐Ÿ‘ฆ family friendly environment in the Las Vegas ๐ŸŽฐ area. Turns out it was a great idea! ๐Ÿ˜ƒ When surrounded by a community of entertainment ๐ŸŽ‰ businesses, there’s a lack โ›”๏ธ of local support. Slater’s 50/50 is here to serve ๐Ÿณ the locals and give out amazing ๐Ÿ” burgers! Check out how he supports both โœŒ๏ธ his customers AND his employees here on MPTV!

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Cha Ching Baby! The Secret To Sales

Cha Ching baby! This week on MP TV we have a special guest, Matt’s own father, Duane Plapp! Watch your ankles, because the Michael Jordan of sales is here to fill you in on how to be MVP. Duane has been in sales for over 50 years and specializes in building relationships, and this week Duane fills us in on:

What to say when you approach a customer
Selling is about creating relationships
Employees follow your lead
The labor shortage isn’t to blame
Your job is sales and marketing
Doing sales correctly

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Don’t Turn That Dial from Doug Smith

Don’t Turn That Dial๐Ÿ“ป! Doug and Matt used to work in radio together๐Ÿค, and now they are here, still doing sales๐Ÿ’ธ, but with a much different outlook๐Ÿ‘€! Nowadays Doug works on the ABR sales team๐Ÿ‘, as well as one of ABR’s awesome hosts๐Ÿ˜€. He knows the ins and outs of restaurants๐Ÿง‘โ€๐Ÿณ, and has the scars to prove it๐Ÿ˜ฑ. He also knows about the radio world, and how those marketing techniques used to work, but nowโ€ฆ not so much๐Ÿ˜ฌ. Matt and Doug talk about this as well as a few more topics!

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